Larson, Charles U.
Department of Communication
The advertising of cigarettes has been controversial subject for many years. The purpose of this report has been to provide a somewhat brief examination of cigarette advertising from it's origins to the present day, inclusive of all media. Through research in the field of cigarette advertising, ads and other promotions from the entire period covered were examined, and works regarding government policy and consumer behavior relating to the advertising of cigarettes were examined as well. Although it was not initially planned to be as such, the paper presents an argument for the abolition of all cigarette advertising through evidence about such advertising's effects, the behavior and intentions of cigarette manufacturers in the past as well as the present, and also experiences with similar bans in other countries.
Waller, Willard W., "For people who like to smoke (a brief history of cigarette advertising)" (1989). Honors Capstones. 549.
Northern Illinois University
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