Publication Date

1-1-1989

Document Type

Dissertation/Thesis

First Advisor

Gray, Philip A.

Degree Name

B.A. (Bachelor of Arts)

Legacy Department

Department of Communication

Abstract

This promotional video script will focus on getting started on a career in advertising. This project is aimed at students of Northern Illinois University to help them take the right steps in getting started, which may be tough since Northern Illinois University no longer has an advertising school. However, many students in the Communications department at Northern have an interest in persuing a career in advertising, so this video script becomes necessary to others as well as myself. Included are recommended courses of study, advertising agencies with intern programs, a look at graduate schools that will help train for a career in advertising, and how to go about getting a job in the advertising field without having an advertising degree.

Comments

Includes bibliographical references.

Extent

29 pages

Language

eng

Publisher

Northern Illinois University

Rights Statement

In Copyright

Rights Statement 2

NIU theses are protected by copyright. They may be viewed from Huskie Commons for any purpose, but reproduction or distribution in any format is prohibited without the written permission of the authors.

Media Type

Text

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